KFC x DELIVERWHO
Deliveroo were raising their prices, so KFC decided to say a Finger Lickin’ Good-bye in order to keep their chicken affordable.
So, to let KFC lovers know we were parting ways (but still available on competitor apps) we changed our most popular meal on Deliveroo to discount on UberEats, we used Deliveroo stickers to ensure that everyone who ordered a meal received the message, and created a bunch of print ads.